Marketing of IT products: what does it consist of and what should a product do at each stage?
Product Manager's duty in addition to development, it is also important to think about product promotion. How to make sure that marketing leads a company to success, and not vice versa, and what activities a product needs depending on the stage of its development, you will learn in a free lecture: ✔️ How to advertise a product so that you get noticed among competitors. ✔️ Where in marketing the Product Manager's area of responsibility begins and ends. ✔️ Marketing budget: where to start promotion and what ROMI you can live with. ✔️ Main promotion channels for B2B and B2C products. ✔️ How to understand that you need to change your marketing strategy. Speaker: Daniil Gorbenko - Product Marketing Manager Reface. September 15 19:00 - 20:30 Registration: https://bit.ly/3n8ewYI
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