The events in Odessa at 21 September 2019

Advertising in Facebook and Instagram without pain and fear

21 September 2019, 10:00
category: seminar/training
from 950 to 2500 UAH
place: Odessa regional scientific library. M. Hrushevsky (St. Trinity, 49/51)

Just 1 day you will learn how to find your audience, write text for advertisement and understand how to start advertising in Facebook and Instagram to promote their projects and get customers PART 1: TARGET AUDIENCE — How to thoroughly examine your target audience to understand WHO we are writing — Search strategy super-targeted audience in Facebook, to get maximum results even if your budget is very limited. Different levels of "warmth" to the audience: to whom to show your ads in the first place, and most importantly – how to raise the coverage and get more and more followers. (You just have to start with a minimum investment to get the first sales and increase your advertising budget). — How to filter the audience so as not to drain the money on advertising is wasted. Why not show your ads all at once and how to identify, collect and segment your audience to dramatically increase conversion of sales. — Step by step instructions with which we begin the preparation of each advertising campaign. (And how to make a "blank" to pass this step with a few clicks). PART 2: YOUR OFFER - THE OFFER And that's what we'll do: How to create selling texts (no More staring at a blinking cursor on a blank screen for 3 hours, thinking what to start with). — The simplest way to make their texts "speak" to make them easy to read from beginning to end. The easiest way to prepare the audience to purchase their product via a promo post no pressure, no sales and no loud promises, through well designed products funnel — Why long texts does not exist and which a single criterion will determine "whether to read your text or not." The formula for the effective advertising of the posts: WHAT you need to write to your post have read and performed the target action. — Rules of registration posts, so they do not look like regular advertising, but stood out in the film, has attracted attention and helped to raise the results in advertising PART 3: ADVERTISING ON FACEBOOK AND INSTAGRAM The case for small – need to set up an advertising campaign and start getting potential customers. But when you first look at advertising office is scary. As if you put in a cockpit and forced to take off. What's the music? What to choose? What is the format? What price to put? How to raise the coverage? This is only a small part of the issues. Here is what will be in this block: — Step-by-step instructions for setting up advertising: what and in what order to press to run ads on Facebook and Instagram, even if you do it the first time. — What goal to choose? "Engagement" or "lead Generation"? What to put the price? And what are the limitations to your advertising worked effectively and got into bands target audience. — How to keep an audience that saw your ad, clicked on it or have made the desired effect. (Needless to say, what's additional it before you open and how you can use to multiply your results? And our training will tell). — Sniper approach to the creation of an advertising campaign: how to squeeze the most juice out of minimal budgets. — How to test that in the end, more shock to split the budget and get more results. (This will help you not to drain my money for nothing, and with a mind to invest in is every penny). — How to start advertising in Stories? How to run video ads? And the most important! — What to do after starting the campaign. Let us consider 4 situations. Let's call them WHAT should I DO IF? - What should I do if my ad isn't showing? - What should I do if my ad does not request? - What to do if I have treatment and application, but no sales? - What to do if my Facebook is blocked? (Yesterday, just kicked with this problem. My Facebook ad account blocked. Let us examine how to deal with it) After that, you just have to click on "Start". 10:00-11:45 Unit 1: Target audience 11:45-12:45 box 2: a Product for advertisement 14:00-15:00 Unit 3: Proposal(Offer) for advertising 16:00-16:30 Unit 4: Audience in Facebook and Instagram 16:30-17:00 Unit 5: Objectives of an advertising campaign 17:00-18:00 Unit 6: Running an advertising campaign in Facebook and Instagram

The poster of the event — Advertising in Facebook and Instagram without pain and fear in Odessa regional scientific library. M. Hrushevsky